Honey Birdette just opened its US e-commerce site and has revealed its plans to expand its UK retail stores to 40 in total by the end of 2018. Honey Birdette was originally founded in Brisbane by Eloise Monaghan in 2006 and decided to launch its US site after seeing a 374% increase in US sales alone in just 12 months. The new site is going to offer faster shipping, easier returns, and have a wider range of products available to US customers. It will also offer free shipping on orders over $50.
Honey Birdette is wanting to expand its retail stores into the US and has opened its first store outside of Australia last year in London’s Covent Garden. It has also opened two additional stores with one located in Leeds’ Victoria Gate and the other located in Westfield White City.
Honey Birdette has 10 more stores planned in the UK including at Liverpool, Newcastle, Leeds, and Westfield Stratford. It is targeting 40 additional stores by the end of the next year. Within Australia, Honey Birdette already has 55 retail stores and plans to expand into Europe.
Honey Birdette got its start in 2006 when two friends were talking about how lingerie and bedroom accessories were really lacking and needed sprucing up. They decided that they needed to come up with something better. And they did. Honey Birdette was born and the rest is history. When you walk through the doors of a Honey Birdette boutique, you will find that it is not your average intimate store, but instead a sensual experience. You will have champagne on call, stroll through the lush décor and browse the collections of intimate apparel like no other. you will also find many other items that will bring the spark back into your love life.
For more information follow Honey Birdette on Facebook.