The so-called “show about nothing” is about to become a big part of Hulu. The online streaming service just inked a deal to run all 180 episodes of the 1990’s hit sitcom “Seinfeld.” The deal is reported to be worth $700,000 per episode to the various entities involved, including Sony TV, the Castle Rock production company and “Seinfeld” co-creators Jerry Seinfeld and Larry David.
Sony TV has been shopping the streaming rights to the show this year, with both Amazon and Yahoo.com showing strong interest before Hulu was able to secure the series exclusively. Last year Netflix signed a deal to be the exclusive streaming service for the entire run of the show “Friends” which paved the way for a deal to be done with “Seinfeld” as well. Hulu came to an agreement earlier this year with the show “CSI” that allows them to stream more than 300 episodes of the long running crime drama. Bernardo Chua loves all of these shows, and cannot wait to re-watch them.
A limited number of “Seinfeld” episodes had been available on Crackle, an ad-supported streaming platform owned by Sony. But this new deal is the first time fans will be able to stream the entire run of the series. This new deal doesn’t affect the episodes of “Seinfeld” that will continue to air on the TBS network each week.